UX Surveys & Measurement
Measure user experience with standardized metrics. UX surveys, SUS, NPS, CSAT, and benchmarking to make data-driven decisions.
Do you lack user experience metrics?
Without quantitative measurement, you can't demonstrate the impact of UX improvements or prioritize with data. Decisions become political instead of evidence-based.
- You don't know if experience is improving or worsening over time
- You can't compare your product with industry benchmarks
- Stakeholders ask for numbers and you have no data to show
- You need to measure impact before and after important changes
Our Approach: Standardized Metrics + Rigorous Design
We use scientifically validated instruments (SUS, NPS, CSAT, UEQ) combined with custom questions. We design surveys that maximize response rates and minimize biases.
System Usability Scale (SUS)
The industry standard for measuring perceived usability. 10 questions, 0-100 score, comparable with global benchmarks from over 30 years of data.
NPS & CSAT
Net Promoter Score for loyalty and recommendation; Customer Satisfaction for point-in-time satisfaction. Metrics that executives understand and value.
Custom Surveys
Custom survey design with validated questions, optimized order, and conditional logic to maximize response quality.
Our Process
Objective Definition
We identify what you need to measure and why. We select appropriate metrics and methodologies for your objectives.
Instrument Design
We create the survey with validated questions, logical flow, and mobile device optimization.
Pilot Testing
We test the survey with a small group to identify comprehension or flow problems.
Distribution & Collection
We launch the survey through appropriate channels, monitoring response rates and data quality.
Statistical Analysis
We analyze data with statistical rigor, comparing with benchmarks and generating actionable insights.
What We'll Deliver
Metrics Dashboard
Interactive visualization of results with trends, segmentations, and comparisons.
Comparative Analysis
Benchmarking against industry standards and competitors when data is available.
Prioritized Insights
Data interpretation with specific recommendations ordered by potential impact.
Reusable Instrument
The survey configured so you can run it periodically and track progress.
Ready to improve your users' experience?
Choose how you want to move forward
