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Category: Learning

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Design for How People Think: The 6 Minds of User Experience

Design for How People Think: The 6 Minds of User Experience

Review and Practical Application of John Whalen's book, diving into the 6 cognitive processes: Vision, Wayfinding, Memory, Language, Decision, and Emotion.

Learning

Paulina Contreras

January 6, 2026

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Reflections from the 7th Experiences Summit 2025: measuring and designing experiences

Reflections from the 7th Experiences Summit 2025: measuring and designing experiences

We explore how experience research is evolving: from new measurement frameworks like ICE Index, to immersive innovations and the integration of analytics with qualitative research.

Learning

Paulina Contreras

October 2, 2025

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Book Review: Talking to Strangers

Book Review: Talking to Strangers

A deep reflection on how we misinterpret strangers and the consequences of our biases when judging others.

Learning

Paulina Contreras

September 1, 2023

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Looking Back at Over Six Years Since Publication

Looking Back at Over Six Years Since Publication

Reflection on academic qualitative research and how those learnings apply to the world of UX Research.

Learning

Paulina Contreras

May 9, 2023

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